Digital Marketing Software Market Poised for Robust Growth, forecasted to Expand at 15.2% CAGR from 2024-30

MarkNtel Advisors has released its latest report highlighting strong growth in The Global Digital Marketing Software Market size is estimated to grow at a CAGR of around 15.2% during the forecast period, i.e., 2024–30.

Report Coverage

This report offers a comprehensive analysis of the Digital Marketing Software Market, providing valuable insights across historical trends, current dynamics, and future forecasts.

• Base Year: 2023
• Forecast Years: 2024-30
• Historical Years: 2019-22

Digital Marketing Software Market Overview

Digital Marketing is online marketing, where organizations use digital channels like search engines, social media, email, mobile apps, and websites to promote a product or service. The increasing adoption of digital marketing services like e-mail marketing, content marketing, etc., by organizations are some of the influencing factors affecting the market expansion. In recent years, there has been a surge in internet penetration & smartphone accessibility in countries like India, the UAE, Brazil, and others. According to the Global System for Mobile Communications Association (GSMA), in 2023, the total number of mobile phone users worldwide was approximately 5 billion, which was an increase of about 4.9% compared to 2022.

In case you missed it, we are currently revising our reports. Click on the below to get the latest research data with forecast for years 2025 to 2030, including market size, industry trends, and competitive analysis. It wouldn’t take long for the team to deliver the most recent version of the report.

Empower Your Business Decisions – Download a Free Sample Now  -  https://www.marknteladvisors.com/query/request-sample/digital-marketing-market.html

Digital Marketing Software Market Segmentation Outlook

The Digital Marketing Software is categorized into notable segments, which help in understanding the structure, dynamics, and opportunities within the market. These segments are typically based on:

By Digital Channel

• E-Mail Marketing
• Search Engine Optimization (SEO)
• Interactive Consumer Website
• Online Display Advertising
• Blogging and Podcasting
• Social Networking Market
• Mobile Marketing
• Viral Marketing
• Digital OOH Media
• Online Video Marketing
• Others (Content Marketing, Affiliate Marketing, etc.)

By End Users

• Retail & E-Commerce
• Automotive
• IT & Telecom
• Government
• Banking, Financial Services and Insurance (BFSI)
• Healthcare
• Media and Entertainment
• Others (Education, Food & Beverage, etc.)

By Organization Size

• Small & Medium
• Large

By Region

• North America
• South America
• Europe
• The Middle East & Africa
• Asia-Pacific

Digital Marketing Software Market Challenge

High Cost of Digital Market Advertising Limits the Adoption in Small & Medium Scale Organizations – Digital marketing involves several activities like digital marketing campaigns, pay-per-click activities, etc., which makes these services relatively costlier than traditional advertising services. As a result, small-scale & medium enterprises that seek to opt for cost-effective offline services like handouts, newspapers, etc., have limited adoption of these services, thus hindering the Global Digital Marketing market. Moreover, to promote their products to the audiences, these enterprises tend to follow the conventional approach and run their marketing campaigns offline by distributing pamphlets, consequently limiting the market expansion.

Click here to access the full Digital Marketing Software Market report and take advantage of our special pricing offer-   https://www.marknteladvisors.com/research-library/digital-marketing-market.html

Top Digital Marketing Software Market Brands & Their Strategic Market Positioning

MarkNtel Advisors Research identifies Cuker, Disruptive Advertising, Ignite Visibility, Location3Media, PB & J Promotion LLC, Split Reef LLC, Thrive Internet, Marketing Agency, Top Spot Internet Marketing, Web FX, Web Net Creatives, Foxy Moron, Act-on Software, Inc., Active Campaign, Inc., Acquia Inc., 9thCO Inc., GH Digital Media Pvt Ltd, NP Digital India, Others as key players shaping the market landscape.

Digital Marketing Software Market News

• Leading digital marketing and design firm Cuker and well-known pizza company Wild Mike's Ultimate Pizza forged a strategic alliance in January 2023. Through this partnership, Wild Mike's web presence and digital marketing initiatives will be transformed, propelling the company to new heights in the cutthroat pizza industry. Under the terms of the agreement, Cuker will use its knowledge of e-commerce, web design, and digital marketing to create a state-of-the-art online platform for Wild Mike's Ultimate Pizza.
• Leading marketing experience company Rise Interactive (Quad) announced in July 2023 that it is expanding its clientele by adding Nielsen-Massey Vanillas, a national producer of the best pure vanilla and flavors in the world, to its growing list of customers who choose the company's integrated marketing offering to help them rethink their brand-building efforts and drive sustainable growth. Periscope and Rise Interactive are the creative and digital agencies that work with Rise Interactive. The business victory involves brand and creative creation, which will be bolstered by the performance marketing skills of Quad's digital agency, Rise Interactive, under the direction of Periscope, the award-winning creative agency of Quad.
• To improve its extensive range of site development and digital marketing solutions, TopSpot Internet Marketing, a top digital marketing business, added corporate and industrial video production to its list of services in August 2021. The company hopes to provide its clients a strong platform to engage people and convey strong brand messages with this calculated approach. With the addition of corporate and industrial video production services, TopSpot can now offer visually stunning, expertly produced videos that are customized to meet the specific requirements of each client.

Key Questions Answered in the Report

• What is the market size (value & volume) along with the current & future trends, growth factors & challenges, etc.?
• How the industry has been evolving, and which segments would dominate the market during the forecast period?
• What are the key opportunity areas that companies foresee in the coming years 2030?
• Who are the key players in the market, and what are their competitive strengths?
• What are the key growth drivers & challenges associated with the market, and how would they impact the market through the forecast period?

Need tailored data? We offer customized forecasts by region, product segmentation, and competitive intelligence upon request — now with an exclusive special pricing offer – Customized Link

Our Trusted Experts Are Here to Help:

At MarkNtel Advisors, we are committed to delivering data-driven insights and strategic intelligence that empower your business decisions. Whether you have a question, need customized research, or want to explore partnership opportunities, our team is here to support you every step of the way.

Reach Us:

MarkNtel Advisors

Office No.109, H-159, Sector 63, Noida, Uttar Pradesh-201301, India

Contact No: +91 8719999009

Email: sales@marknteladvisors.com

Visit our Website: https://www.marknteladvisors.com

We’re always open to sharing insights, exploring ideas. Follow us to stay updated on the latest news and industry trends.